It’s been a busy year for Lime Pictures’ Brand Partnerships team, working with some fantastic brands and talent across Hollyoaks, The Only Way is Essex and Celebs Go Dating. Have a look at what we’ve been up to over the last 12 months.
Hollyoaks partners with Tesco this Christmas
Tesco’s "Delivering Christmas" campaign sees a delivery driver time travel through various eras during the festive season. Now Tesco’s intrepid delivery driver has managed to find his way onto the Hollyoaks set!
London 29.10.19: Hachette Children’s Group announces a TV option deal for Hollow Pike, a YA novel by award-winning author Juno Dawson (published under the Orion Children’s Books imprint), with multi awardwinning production company Lime Pictures.
The deal was brokered between Karen Lawler, Head of Licensed Content at Hachette Children’s Group, and Lime Pictures, the TV production company behind Hollyoaks, the double Emmy award-winning Netflix original series Free Rein and the BAFTA award-winning real life drama series The Only Way Is Essex.
Leading independent distributor all3media international and sister company all3media Deutschland have signed a new key format acquisition in Germany it announced today, as RTL II commissions a local version of Lime Pictures’ Celebs Go Dating.
Lime Pictures, producers of the multi award-winning reality drama series, The Only Way is Essex, has appointed Metrostar to manage its licensing campaign ahead of the show’s 10th birthday in 2020.
The Only Way is Essex or TOWIE as it has become affectionately known, is the stand-out smash hit ITV series that changed the face of television when it launched in 2010. TOWIE immediately engaged audiences across multiple platforms, became the most talked about TV show and cast across social media, tabloid news and won the BAFTA audience award for the nation’s favourite programme.
Following its successful pilot scheme last year, Lime Pictures is delighted to announce the formal launch of an annual in-house intern initiative, Lime Interns. The next scheme runs from 2019 and will provide nine individuals with nine months paid work experience in a specific department within its Liverpool production base. The Lime Interns will gain a broad understanding of production whilst acquiring valuable, in depth experience in their chosen area of production including Scenic Design, Visual effects, Costume, Make Up, Scheduling, Music, Camera, Sound and Story.
Hollyoaks triumphed at the British Soap Awards with four wins, including Best British Soap.
The live ceremony, which was hosted by Phillip Schofield, took place on Saturday 1 June at The Lowry theatre in Manchester and welcomed cast and crew from Hollyoaks, Coronation Street, EastEnders, Emmerdale and Doctors.
Three of Lime Pictures' shows have been nominated for three broadcast digital awards 2019.
The Hollyoaks #DontFilterFeelings campaign has won its fifth award, picking up Best Social Good campaign at the DigiDay Media Awards.
DigiDay celebrates the best in digital marketing across Europe and other winners included Sky, ITV and some of Europe’s biggest digital marketing agencies for global brands.
Lime Pictures are pleased to confirm STV’s Nick Johns in the role of Head of Development for Unscripted in the UK. Earlier this year, Lime’s former Head of Development for the UK Ben Crompton joined the company’s US division as EVP of Development to accelerate growth in the States. In the same month the company announced their latest US commission for E! Dating No Filter which is now in production of its second series.