Lime Pictures appoints director of development

  • Date: 28th March 2024


Read Broadcast’s article on this here.

Lime Pictures is thrilled to announce the appointment of Sam Pollard, an RTS award-winning creative, as the new Director of Development. Reporting directly to Mirella Breda, Chief Creative Officer, Unscripted, Sam brings over two decades of experience in TV development, solidifying his reputation as one of the industry’s most innovative minds.

In his role, Pollard will lead the unscripted development team, building on Lime’s reputation as creators of innovative, genre defining formats. Collaborating closely with Becky Cadman, Creative Director, Formats and Talent, Sam aims to further elevate the company’s creative endeavours.

Mirella Breda expressed her enthusiasm about Sam’s appointment, stating,

Sam’s reputation in the industry as an innovator is second to none and his track record speaks for itself.  Developers like Sam don’t come along very often. I can’t wait to see what he comes up with next.”

Sam boasts an impressive portfolio, having previously served as Head of Development at Gogglebox and as Co-founder & Managing Director of Dr. Pluto Films. His noteworthy achievements include crafting award-winning shows such as the internationally acclaimed Release the Hounds, comedy panel show Hey Tracey!, the ITV-primetime satire BigHeads, and the 100+ episode short-form comedy sport series Man V Fly.

Sam shared his excitement about joining Lime Pictures, stating, “I am delighted and privileged to be joining one of television’s elite companies. Lime has demonstrated its ability to deliver massive, long-running hits through innovation and originality. In these challenging times for the TV industry, I am committed to contributing my utmost to help create more success.”

This strategic appointment underscores Lime Pictures’ dedication to fostering creativity and solidifying its position as a leader in the television development landscape. Sam Pollard’s wealth of experience and visionary approach align seamlessly with Lime Pictures’ commitment to pushing boundaries and delivering unparalleled content to audiences worldwide.


For any further press information, please contact:

Catherine Hunter-Smith – Senior PR Manager – Lime Pictures, Lion TV & Wise Owl Films.


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